Groupe Beneteau & Trigano

Groupe Beneteau & Trigano

Groupe Beneteau & Trigano-Groupe Beneteau has announced that it has received approval from the French Competition Authority for the sale of its Housing division, which specializes in the manufacturing of leisure homes for the outdoor hospitality sector, to Trigano, a major European player in leisure vehicles.

Groupe Beneteau entered into exclusive negotiations with Trigano on May 5, 2023. The transaction includes the acquisition of 100% of its subsidiary BIO HABITAT, along with the O’HARA, IRM, and COCO SWEET brands, as well as all employees in France and Italy.

Following its review, the French Competition Authority has approved the transaction unconditionally.

We welcome the decision from the French Competition Authority. This sale marks the beginning of a new chapter in Groupe Beneteau’s history, allowing us to accelerate our strategy of refocusing on our core expertise in boating. I would like to once again commend the work done by the Housing division teams since its inception in 1994. With its expertise in leisure vehicles and equipment, Trigano is the ideal partner to support the O’HARA, IRM, and COCO SWEET brands in accelerating their growth across European markets.”– Bruno Thivoyon, CEO of Groupe Beneteau.

As indicated during the announcement of the entry into exclusive negotiations on May 5, 2023, this sale, by strengthening the Group’s financial resources, will allow :

  • Accelerate the growth and premiumization of its Boat division’s 9 brands covering four markets: the dayboating, real estate on the water, monohull sailing, and multihull sailing.
  • Accelerate its technological transformation, particularly concerning environmental challenges, enabling it to target a 30% reduction in CO₂ emissions intensity by 2030;
  • Accelerate development in new areas or segments of the boating industry particularly in digital, refit, and services.

The transaction is expected to be completed before the end of the 2024 fiscal year.

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